Right now the internet is buzzing with rumors and speculations surrounding Samsungs’ upcoming 2017 flagship Galaxy S8, but the South Korean tech giant is keeping its mouth shut and not unveiling any details so the only thing fans have left is to wait for the Mobile World Congress event where Samsung traditionally launches their flagships but this might not be the case. According to recent reports, Samsung is expected to push back Galaxy S8’s launch date into April or March.
The reason why Samsung is delaying the release date is because the company wants to complete all the testing processes in order to avoid any unexpected problems and also to give their marketing department more time to advertise the product. This seems to be the right move, especially when considering the amount of problems Samsung faced because of Note 7’s faulty design. What went wrong with Note 7 is that Samsung rushed and released the device without going through the testing phase and a major problem was overlooked, the battery would somehow overcharge and explode thus the reason why the company’s marketing team needs time to make Samsung devices appealing once again.
In terms of company profits, the Note 7 fiasco caused Samsung to lose all of its momentum. The company’s sales percentages declined mainly because the South Korean company was forced to recall their mobile devices and to repay their customers. Also, the fourth quarter of 2016 won’t bring any huge profits to them because customers are more inclined to buy a newly released smartphone during the Christmas Holidays. Nonetheless, we can expect Samsung to create a near flawless device and to fill it with innovative features so that they can regain their top spot once again.